Story

Shamoon epitomizes the collaborative craftsmanship of Shazia and Saimoon, an extraordinary mother-daughter duo. Shazia, driven by a lifelong passion for fashion, has honed her skills through years of creating bespoke garments for her inner circle. Her innate sense of style has garnered widespread admiration, fueling her ardent desire to share her creations with the broader world. Meanwhile, Saimoon, captivated by the realms of design and fashion, pursued formal qualifications in the field, specializing in textile design. Her professional expertise complements her mother's artisanal flair, culminating in a harmonious fusion of tradition and innovation.

Officially unveiled in 2022, Shamoon's debut collection pays homage to the tireless dedication of its artisans and creative team, who poured their hearts into perfecting each piece. At the core of Shamoon's identity is the commitment to delivering unadulterated luxury in formal wear, allowing clients to revel in the splendor of their attire without compromise. For Shazia, Shamoon serves as a personal passion project, a platform to showcase her unrivaled expertise and curate exquisite ensembles destined to withstand the test of time.

Shamoon pledges unwavering fidelity to quality, meticulously selecting premium fabrics, material and employing expert embroidery techniques to ensure the longevity of each garment. Specializing in formal and bridal wear, Shamoon now ventures into the realm of pret-a-porter, poised to exceed expectations across all fronts. Additionally, the atelier offers bespoke services, tailoring creations to the unique preferences of each client, thereby epitomizing the essence of personalized luxury and sartorial excellence.